Ebb, I think that a lot of print publications are facing that same problem;

There's just so much Freely Available Content on "teh internets" that competing in hard copy is almost impossible, unless you turn your magazine into a catalog with some other content, as is the case with pretty much all the major mags, from what I see.

The big slicks still sell to the doctors and lawyers and stock brokers, what with the double-page spreads of full color goodness promoting the idea that they can take their midtown Manhattan apartment to Bora Bora, for just this small 6-figure amount...

Those big-spending advertisers aren't going to support a little mag that promotes an entirely different mindset, one more of self-sufficiency and simpleness, as opposed to "the more you spend, the happier you'll be"...

Maybe those small mags should look at the newer tech, put their mags into secure PDF format, and sell subscriptions reflecting the cheaper cost of paperless production and distribution... Or perhaps look at other novel ideas, like the Furled Sails podcasts...